MORE...

LOGIN

Email Address

Password

Not a member?
Sign Up Now.

Eight Eighteen Strategies Member Since: February 4, 2008
Interactive Marketing by Eight-Eighteen Strategies We help fashion brands navigate the new media world without losing sight of the importance of integrating offline marketing, communications and relationships in this space. The success of fashion-themed shows, such as Bravo's "Project Runway," along with the explosion of celebrity culture and online apparel sales, has made this approach more important than ever before. "In 2007 fashion hit the cultural zeitgeist and became a winning formula for the entertainment business, entering the mainstream imagination with unprecedented scope." WWD Dec. 12, 2007